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EVENT DETAILS


XPX Fairfield - Navigating the Digital Marketing Maze – How Advisors can Grow Their Professional Practice

  • May 17, 2019
  • 7:30 AM - 9:30 AM
  • The Shore and Country Club, 220 Gregory Boulevard, Norwalk, CT

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This month we’ll be focusing on educating advisors on how to grow their professional practice using today's marketing technologies and social media. You’ll receive insights from two marketing professionals to help you navigate the maze and simplify the landscape. Where do you start? What do you really need to know?

  • Marketing Fundamentals for Digital Platforms
  • Human Behavior for Marketers
  • Content that Works
  • Which Platforms to Use
    • Social, Email, Website, SEO, Google


Presenter: Susan Catalano

Susan Catalano is the Managing Partner of JQLaCorte, a full-service LinkedIn consultancy providing comprehensive LinkedIn based marketing, business development, and employee advocacy programs for businesses. Susan has over 15 years of experience in talent management for Fortune 500 corporations and sales and marketing programs for companies and individual business owners.

Presenter: Robert Clark

Robert Clark is Managing Principal of LucidPointe, a boutique digital agency specializing in online marketing, email marketing, marketing automation strategy and execution. Robert has over 30 years of experience advising businesses from SMB to Fortune 50 companies, nonprofits, associations, and industry groups on marketing, sales, operations, strategy, and information technology.

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