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WHY YOUR SOCIAL MEDIA SHOULDN'T BE TURNED OVER TO AN INTERN

  • April 16, 2018 11:58 AM
    Message # 6101302

    Many businesses have the dilemma of deciding who the best person is to manage their day-to-day social media content. “Give it to the intern. She’s young. She’s hip. She knows how to use social media.” While all these statements may be true in your case, there are good reasons why social media shouldn’t be turned over to just anyone.

    Yes, social media is conversational in tone, giving it a lighter air of fun. However, it is serious business. It’s a touch point of your brand. The content you post, the tone of your conversation, the frequency in which you engage your audience, all say something about who you are as a company or organization.

    Who’s the best person to manage your social media? Continue reading.....

    Last modified: April 16, 2018 12:00 PM | Dina Wasmer
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